BOR HALIL ZOHRE ATAMAN VOCATIONAL SCHOOL / MANUFACTURE TECHNOLOGIES / GIY2036 - BRAND MANAGEMENT AND MARKETING

The Association of Course Learning Outcomes and Department Learning Outcomes

PÇDÖÇ1DÖÇ2DÖÇ3DÖÇ4DÖÇ5DÖÇ6DÖÇ7DÖÇ8DÖÇ9DÖÇ10DÖÇ11DÖÇ12DÖÇ13DÖÇ14DÖÇ15
11 14           
2               
3 3             
4               
5               
6               
7               
8               
9               
10               
11               
12               
13               
14               
15               
16               
17               
18               
19               
20               
21               
22               
23               
24               
25               
26               
27               
28               
29               
30               
Contribution Level: 1: Very Low, 2: Low, 3: Medium, 4: High, 5: Very High

BOR HALIL ZOHRE ATAMAN VOCATIONAL SCHOOL / MANUFACTURE TECHNOLOGIES / GIY2036 - BRAND MANAGEMENT AND MARKETING
 
Learning Outcomes Of the Course 
1Understand the definition and scope of market research.
2Understand the reasons for the benefit of market research and made today.
3Defines the objectives of market research.
4Marketing research process definitions.
5Research are the main data collection methods allow market.
6Description of the spoken and written means of branding.
7Clothing the importance of branding.
8Lists of branding in marketing functions.
9Configuration defines the brand management and brand marketing.
10Understand the factors affecting the success of branding.
11Understand the definition and functions of marketing.
12Market will categorize types.
13Marketing strategies to understand.
14Clothing defines the marketing process.
15Understand the importance of presentation and presentation defines the types of clothing.