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FACULTY OF COMMUNICATION / PUBLIC RELATIONS AND ADVERTISING / HIR3027 - SOCIAL MEDIA
GENERAL INFORMATION ABOUT THE COURSE
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Turkish Name of the Course
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Course Objective
The aim of the Social Media Management course is to teach students how to manage corporate social media accounts in both public relations and advertising.
Brief Content of the Course
Social media, social media management, facebook, twitter, instagram, youtube, content production, interaction.
Prerequisites
Course Objectives
Course Objectives
1
To be able to recognize the features of the most widely used social media sites in the world and in Turkey
2
Learn how to manage a corporate social media account
3
To be able to produce content according to the nature of the social media site.
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Course Category
Course Category
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Basic Vocational Courses
Expertise /Field Courses