| ÖÇ1 | Define the concept and types of sponsorship. |
| ÖÇ2 | Explain the functions of sponsorship activities in the sports industry. |
| ÖÇ3 | Develop and implement sponsorship strategies. |
| ÖÇ4 | Manage the planning and execution process of sponsorships. |
| ÖÇ5 | Analyze the legal and ethical aspects of sponsorship contracts. |
| ÖÇ6 | Evaluate the effectiveness of sponsorship activities and prepare reports. |
| ÖÇ7 | Plan collaboration processes with sports clubs and event organizations. |
| ÖÇ8 | Analyze and critically evaluate real sponsorship cases. |